“.. there are many sides to us; these red heels have been carried 1000-plus miles on backcountry trails with epic pics on the highest peaks to show.”
Yes, I post pictures of me wearing red heels on top of mountain peaks and on backcountry trails. Why? Sure, you could say it’s my schtick. It’s a part of my story of “unbecoming to become.”
But, I didn’t set out to make it “a thing.” It became “a thing.”
In fact, many times I’ve been in the backcountry and someone has stopped me, “Oh cool! You’re the one with the red heels! Can I take a pic with them?” Absolutely, yes. Because these heels represent all of us.
HERE IS MY WHY BEHIND THE RED HEELS:
In 2013, I was coming out of a challenging time in my life. I found my marriage wasn’t as it seemed. Years of unknown betrayals by my husband traumatized me to the core. In my own healing and personal work, I found my adventurous side, one who loved climbing mountains and paddling on the ocean.
I started a business in 2016, coaching and guiding others through their own resilience and personal development. Needless to say, I was questioned how a mom of three sons could reinvent her life at 42 years of age, guiding and coaching others through the Grand Canyon and Alaska.
Though seen as strong, I wasn’t always seen as feminine.. Which stung.
I decided that I wanted a symbol to show the world that a woman does not have to be put in a box. We can do our nails and summit a peak on the same day. We can hike trails, climb boulders, and come home to put on a dress and heels.
TO BE AUTHENTIC MEANS TO EMBRACE, LOVE, AND HONOR ALL SIDES OF WHO WE ARE.
It came to me while running one day. “I will buy a pair of red heels and wear them on the peak of Mt. Baldy for me.” I posted the picture on social media and the response was surreal. Through that one picture, a message was posted to the universe.. Women can be strong and feminine.
My heels have seen peaks throughout Yosemite National Park, the Grand Canyon, Mt. Wilson, Cucamonga Peak, Mt. Baldy, San Jacinto, San Bernardino Peak, San Gorgonio, the High Sierra Trail, the High Sierra Loop, the John Muir Trail, the Sierra High Route, Mt. Whitney, and many others.
SYMBOLS ARE USED IN BUSINESS AND LIFE AS A BRAND IDENTITY.
A SYMBOL REFLECTS YOUR MISSION, VISION, AND VALUES.
SYMBOLS HAVE THE CAPACITY TO BUILD CONNECTIONS AND RELATIONSHIPS.
THEY RESONATE YOUR “WHY” WITH COLLEAGUES AND CUSTOMERS IN A MORE RELATABLE WAY.
- Within your own work, in your business, what symbol do you have that reminds you to stay focused, determined, and true north in your goals?
- What reminds you to walk in your values.. Integrity, honesty, resilience, and powerful leadership?
- What keeps you true to your mission statement in work and life?
- What reminds you to stand up, to stand out, and to stand tall.. Even when others want you to sit down?
- What reminds you to speak up, to speak out, and to speak loud.. Even when others want to silence you?
Red represents courage, power, determination, passion, desire, and love.
I will never stop embracing myself.
Hopefully, these red heels give you the courage to stand out and do the same.
I believe in you / us.. And always will.
xo
Sara
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